MCDONALDS EUROPE
2 November 2020
HIPP ORGANIC: POP UP PRESENTER PACK
2 November 2020

Box Design and Print : Cadbury

Box Design, Print and Creation for Cadbury's Challenge Promotion

The challenge:

The objective was to produce a buyer’s box that reflected the shape and format of the chocolate product inside.

Our response:

We designed a wrapper-shaped carton that pulled apart to reveal information pages and multi-level drawers and apertures, creating the story for the product. The board and finishes were chosen to ensure the carton was both durable and hard wearing.